1. Phone number not clickable on mobile
If a customer can't tap your phone number to call you, you're losing 3 in 10 leads. Wrap every phone number in a tel: link.
2. Slow load speed
If your site takes more than 3 seconds to load on mobile, half your visitors leave. The usual culprit: huge unoptimised photos. Compress them.
3. No suburb pages
If you service 8 suburbs but only have one 'Service Areas' page, you're invisible for 7 of them. Build a page per suburb.
4. Lead form that goes to a dead inbox
We've seen forms emailing addresses that haven't been checked in 2 years. Test yours today — submit a fake enquiry and time how long until it lands in your phone.
5. No reviews on the homepage
Your Google reviews are your best sales tool. Embed them on the homepage above the fold.