If you've been quoted $8,000 for a 5-page website, you're being taken for a ride. Here's what tradie websites actually cost in Sydney in 2026, and what's worth paying for.
The three pricing models you'll see
1. Cheap freelancer ($300-$800): usually a Wix or Squarespace template. Looks fine but no SEO, no support, no upgrades. 2. Local web shop ($2,000-$5,000): proper custom build, decent SEO, ongoing support. This is the sweet spot for most trades. 3. Marketing agency ($6,000-$15,000+): bloated retainers, lots of jargon, lock-in contracts. Avoid unless you're a multi-location franchise.
What you should actually pay for
Mobile-first design, click-to-call on every page, local SEO setup for your suburbs, fast hosting, a working lead form, and someone to call when something breaks. Anything else is fluff.
Red flags to walk away from
Lock-in contracts longer than 12 months. 'Custom CMS' that only they can edit. Vague monthly fees with no clear deliverables. Anyone promising #1 Google rankings.